September 12, 2012

An exciting new challenge

I recently joined Total Media Networks SA, a global leader in over-the-top (OTT) video entertainment, as its Chief Strategy Officer and EVP, Business Development & Content. Totalmovie.com, its consumer service that was launched in Latin America in July 2011, is the region’s first legal and second largest premium video streaming service behind Netflix.

My role will be to expand the service in high-growth international markets in Asia, Middle East & North Africa and Eastern Europe, in addition to helping further consolidate our footprint within Latin America. We'll be working with leading mobile carriers in these international markets to provide consumers a seamless, premium video streaming experience on-the-go as well as in their homes.

The venture is backed by Ricardo Salinas, Founder & Chairman of Grupo Salinas, which owns TV Azteca, the second largest media company in Latin America, among other businesses that together generate $6B in annual revenue across Latin America & U.S.

The global OTT video opportunity is huge. However, building a business across key high-growth international markets takes time. Key to success for a new player therefore is to have strategic partnerships which can provide investment and access to premium content during the initial build-up phase. We're therefore fortunate to have access to the resources of Grupo Salinas as we build and expand our global footprint. I couldn't be more excited to be part of this journey.

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